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A common question faced by any digital marketing agency is, which is the better option between PPC and SEO? One is paid, the other a free method of digital marketing. In our SEO experts’ opinion, organic search results bring more volume at a better cost per lead as compared to paid search. But this varies […]

In 2020 it is no news that digital marketing is the way to sustain your business. The Healthcare sector is no exception here. SEO services for the healthcare industry have become vital with the increase in demand for online consulting. Unless an emergency, people prefer online consulting and they need to find you when they […]

“Blogging is a communications mechanism handed to us by the long tail of the Internet.” – Tom Foremski Blog marketing is considered one of the most lucrative methods for extending the reach of your business. We are going to discuss the importance of blog marketing at length in this article. But there is something we […]

Acing the art of SEO can be challenging when you first start. SEO is a tool for web accessibility to better identify the purpose of a document by following HTML guidelines that help. You need to ensure that your web pages have unique page titles according to your content and keyword headings to highlight the […]

LinkedIn has emerged as one of the most powerful professional social media platforms lately, mainly due to the 660 million professionals using it! Yes. You can actually reach all these people just by being present on LinkedIn! You may be surprised to know that you can not only make new connections on LinkedIn but pretty […]

If you are looking towards increasing your website visibility and rankings and want to appear on the first page of search engines, link building is a must for you. No matter what industry you are in, the best way to improve your website visibility in the search engines is through link building services & strategies. […]

PPC i.e. pay per click is a very popular form of digital marketing. It is the most convenient form of advertising as advertisers incur the costs only when users click their ads. Advertisers need to bid on the supposed value of a click with relation to audience type, keywords, platforms where it originates. You can […]

According to Forbes, Google receives over 74,000 searches per second, at any given time of the day. Out of these billions of searches, 15% are new searches. Unless your site is optimized with SEO, you are not going to reach those people who may be your potential clients. hubspot.com says, 91% of net users in […]

Digital marketing helps open windows of opportunity worldwide for your business. Getting digital in your business was an option a few years back. But on today’s date if you are not using digital mediums for your marketing requirements, then you are losing out more than 80% of your probable clients.  Here are 5 interesting facts […]

We all are aware of the global pandemic COVID-19 that has taken the world by storm. In tough times like this, if you are a business owner, it is obvious that you will panic. With all services and businesses mostly being closed and people staying at home to contain the virus spread, “How will my business […]